Prime Video’s ad-supported tier has surpassed 130 million active users in the U.S., a 13% increase from the 115 million previously reported last year. The updated figures, which were revealed ahead of ...

Amazon forced all Prime Video subscribers onto a new ad-based subscription tier in January 2024 unless users paid more for their subscription type. Now, the tech giant is reportedly showing twice as ...

Amazon Prime Video’s average ad-supported monthly viewers jumped 58% over the past year and a half to 315 million, according to the company. In April 2024, Amazon said it had an average monthly ...

Prime Video’s ad tier now reaches more than 315 million monthly viewers globally, Amazon revealed on Tuesday during its annual unBoxed event. The figure, which is up from 200 million previously ...

The tech giant says that Prime Video's main offering has added 15 million customers since its last update. By Alex Weprin Senior Editor Amazon says that Prime Video continues to reach new users in the ...

In a major move for the streaming and advertising worlds, Amazon and Netflix have partnered to make inventory from Netflix’s ad-supported tier available on Amazon’s demand-side platform (DSP). By Q4, ...