Digital product creation (DPC) leapt up the investment agenda for footwear and apparel brands in 2020, but how far has the industry progressed towards driving full scale adoption and business results ...

This file type includes high resolution graphics and schematics when applicable. Since Carnegie Mellon University founded its Software Engineering Institute in the 1980s and introduced its "Capability ...

Brands have ramped up their digital activities, and most are investing in them. But many are lagging when it comes to attribution, judging by a new digital maturity survey by Adobe. Of the 735 ...

This is an excerpt of the original article. It was written for the January-February 2024 edition of Supply Chain Management Review. The full article is available to current subscribers. Back in 2019, ...