A SWOT analysis, which is an acronym for a business’s strengths, weaknesses, opportunities and threats, helps business managers think in new ways, sometimes about things they would prefer to avoid ...

The SWOT Analysis framework measures your company’s competitive advantages and disadvantages and plans for improvements and seizing favorable opportunities for your business. In marketing, the SWOT ...

Learn about Porter's 5 Forces and SWOT analysis, tools companies use to analyze the competition, make strategic decisions, ...

For those of us who never went to business school but found our way into entrepreneurship, it takes practical experience to determine which tools best serve us in the real world. After 10 years of ...