The ball drop will take place at the One Times Square building in New York City, and the new drop is in partnership with the ...

It will mark the first time in 120 years there will be a ball drop in Times Square that doesn't occur on New Year's Eve.

The New Year's Eve ball drop in New York City will sparkle in red, white, and blue to kick off celebrations for the U.S.'s 250th birthday in 2026.

This New Year’s Eve, an entirely new and bigger Waterford crystal ball will drop over Times Square from a newly renovated building touting new experiences for visitors. “We are creating an interactive ...

NEW YORK CITY — A new iteration of The Times Square New Year’s Eve Ball will drop in Times Square to ring in 2026 next month. One Times Square, the home of the city's annual New Year's Eve ball drop, ...

With all eyes on Times Square before the New Year’s Eve ball drop, we’ll give a shout-out to the Times Square Alliance led by Tom Harris — the prime mover behind ridding the district of a dozen ...