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  1. Understanding Market Segmentation: A Comprehensive Guide

    Sep 8, 2025 · Market segmentation is a powerful strategy by which businesses design and market their products and services more effectively for the results they seek. It can be crucial to sales and financial...

  2. Customer Segmentation: The Ultimate Guide – Forbes Advisor

    Aug 19, 2025 · Our customer segmentation guide will teach you what it is, why you should implement a strategy and how to build a plan that will help campaigns soar.

  3. Market segmentation - Wikipedia

    In marketing, market segmentation or customer segmentation is the process of dividing a consumer or business market into meaningful sub-groups of current or potential customers (or consumers) known …

  4. What Is Market Segmentation? How It Works, Careers, and More

    Dec 8, 2025 · Market segmentation is when a business splits potential customers into groups based on shared characteristics. These characteristics include location, age, income, credit rating, usage …

  5. Market Segmentation – Definition, FAQs & How HubSpot Helps

    Market segmentation is the strategic practice of dividing a broad consumer market into smaller, more manageable groups based on shared characteristics, needs, or behaviors.

  6. Market Segmentation: Types, Examples, and Strategies - Semrush

    May 13, 2025 · Segmentation is the process of taking a broad market and breaking it into various groups (A.K.A. segments) according to specific characteristics, desires, or needs. Take a brewery for …

  7. 14 Types of Segmentation Every Marketer Should Know & How to Use …

    Jun 16, 2025 · Master 14 types of segmentation with definitions and real-world examples. Learn how to use market, audience, and customer segmentation to drive better marketing results.

  8. What Is Market Segmentation? Complete Strategy Guide 2026

    Dec 11, 2025 · What Is Market Segmentation? Market segmentation is the process of dividing a broad target market into smaller, more defined groups of businesses or decision-makers who share similar …

  9. What Is Segmentation? Definition and How To Use It - Indeed

    Dec 11, 2025 · What does segmentation mean? Segmentation is when you isolate potential target audiences to determine which ones will bring the highest return on your marketing efforts. …

  10. What Is Customer Segmentation? Definition, Types & Benefits

    Customer segmentation is the process of dividing your customer base into smaller groups that share similar characteristics, behaviors, or needs. It helps you understand what differentiates one group …